Credit terms refer to the stipulations for invoice payment at a later date. It is an agreement between a buyer and seller regarding the payment due date for sales made on credit, otherwise known as accounts receivable.
Providing credit terms is standard in the B2B industry considering the massive amount of transactions involved. However, more than 16% of small businesses encounter late payments whereas mid-sized companies only deal with 14% of late payments.
Here’s the kicker—providing credit can boost business growth as it allows a buyer to make purchases with a promise to pay the amount due in the future. When used correctly, giving credit to customers enhances sales because buyers are less likely to hesitate and purchase —even if they don’t have the money to pay upfront.
Therefore, it would be wise and strategic for small business owners to understand how to give and manage credit terms to keep business sales and operations strong while maintaining healthy cash flow.
So—how do you decide whether you should provide net terms?
It’s common to see B2B invoices inscribed with abbreviations like 5/10 N/45 or 2/10 N/30. Not so intuitive right? It’s easy to understand how anyone could get confused with this terminology and easily mistake the numbers for a top-secret passcode.
In addition to having the total amount due on an invoice, these numbers indicate the number of days a buyer has to clear their payments. Some numbers indicate that an early payment discount is available as some businesses may give cash discount to a buyer that makes full payment before the due date.
One common term is E.O.M which means, end-of-the-month. This means that the invoice is payable on the indicated days after the end month. For instance, if an invoice has the terms “N12 E.O.M.,” this means that the buyer must make the invoice payment 12 days after the end of the month.
Other standard payment terms include:
N/10, N/30
The N stands for net credit period. The number indicates the maximum number of days that the buyer has to make the B2B payment.
2/10 or 2/15 R.O.M
R.O.M stands for receipt of goods.
If there are two numbers outlined in a payment term, the first number denotes the discount if specific credit terms are met. The second number denotes the period in which the discount is provided.
For example, 2/10 R.O.M signifies that the buyer will receive a 2% discount if they pay within 10 days of receiving the goods.
Let’s walk through an example.
Sandy’s Gourmet Cookies sells $2,000 of custom-made cookies to a retail store called Frida’s Delights on April 22.
Sandy’s Gourmet Cookies decides to offer Frida’s Delights credit terms of 2/10 N/30
What does this mean?
2/10: If Frida’s Delights makes the $2,000 payment within 10 days, they’ll enjoy a 2 percent discount.
N/30: If Frida’s Delights does not make the payment within the first 10 days, Sandy’s Gourmet Cookies will expect full payment within the subsequent 20 days. If there were no discount terms, the invoice would simply read N/30, giving Frida’s Delight 30 days after the invoice date to pay the invoice.
When presented to your customer, here is what you should consider including in your credit terms:
Trade credits are a type of credit financing extended to a customer by the vendor. Commonly known as accounts payable or trade payables, this line of credit is usually interest-free unless there’s a late payment.
There is no right or wrong way of establishing a credit policy because every business, customer, transaction, and situation is unique.
Here are a few factors to consider if you are thinking about establishing terms of payment with your customers:
Deciding to extend credit to a customer should depend on their repayment capacity and payment history (creditworthiness). Companies are less likely to extend longer credit terms to new customers than a repeat customers. The most effective way to check their creditworthiness is be reviewing their business credit score through a third party.
As a seller, you may choose to charge interest over the entire credit period or the duration of the overdue payment. This decision usually depends on the exact amount and the duration of the credit period.
Some products have a longer shelf life compared to others. As industry practice, this extended shelf life usually translates to an extended repayment period for such a credit sale.
Offering enticing credit terms to attract more customers is one way to grow business and stay ahead of competition. Unfortunately, some companies may be too lenient and informal when providing credit terms just to get the competitive edge. This may result in poor credit choices (as customers may be given too much credit), defaulted payments, and pressure on the company’s cash flow.
Like any credit practice, providing net terms has its disadvantages. The most significant risks of providing credit terms are late payments and even worse, non-payments. A business can protect itself from these risks through a few mitigating strategies such as outsourcing the entire process.
Many companies outsource their credit management process to companies like Resolve, a net terms-as-a-service provider, to oversee all credit terms. Resolve’s credit management team manages all aspects of credit checking, net terms decisions, and accounts receivables automation. A company like Resolve is simple and easy to use and eliminates many timely tasks including following-up with late payments.
Resolve takes on the risk of default payments or late payments from buyers. In addition to managing credit checks and setting net-terms, they also advance-pay up to 90% of a buyer’s invoice to ensure companies maintain predictable and healthy cash flows.
Before providing net terms, Resolve conducts the vital steps of conducting business credit checks using its proprietary financial database and algorithms. This process takes only minutes. When new customers request net terms or existing customers exceed existing credit limits, this check verifies that the borrower is capable of making reliable and timely payments and does not harbor bad debts.
Another solution to preventing late or defaulted payments is to offer flexible payment methods. In 2021, the B2B payments market was valued at $903.50 billion and customers now expect more payment methods to select from including ACH, checks, wire transfers, and business debit and credit cards. Some of these payment options can be complicated and costly for companies and so, using an end-to-end receivables management company like Resolve (who offers all these payment option) can be another benefit.
Nowadays, it’s nearly impossible to conduct a B2B transaction without providing credit. Being proactive and building a strategy and process for credit terms is one way to minimize the risk of late payments or worse, non-payment.
Credit terms gives businesses certainty around payment dates and minimizes cash flow woes. Enticing customers to pay promptly with incentives such as discount terms for early payments is another factor to consider when building a credit terms strategy.
At the end of the day, a company’s bookkeeping, income statements and balance sheets showcase the health your business. Launching net terms is one way to keep your business healthy and strong.